Today we opened the doors to our first flagship European global brand centre in Mayfair, London.
Lotus London can be found at 73 Piccadilly, at the heart of luxury, art and culture in the capital city. It brings together Lotus’ long-standing commitment to technology, performance and heritage by providing customers with an exclusive and immersive entry into the Lotus brand.
This is our first digitally driven flagship showroom in Europe, a 'Hyper Space' which embodies Lotus’ vision to become a global performance brand. In 2018 Lotus revealed Vision80 and its plans to transform the brand from a heritage automotive company to an all-electric, intelligent, luxury mobility provider by 2028 – when the business turns 80.